FoxPath Media

Shaping Brands that Resonate

Creating memorable brand identities that captivate audiences, tell your story, and leave a lasting impact.

AI-Enhanced Design

Innovative designs with AI tools for logos, packaging, and marketing materials.

A robot and a human hand clinking glasses of red wine, symbolizing technology and celebration.

3D Product Visualizations

Create immersive 3D models that bring your products to life.

Close-Up Shot of a Woman Looking for Prosthetic Leg using an Ipad

Brand Identity

Develop a unique, memorable brand that resonates with your customers.

A disposable coffee cup with a lid outdoors on a wooden table, featuring a popular global logo.

Here is our workflow of branding

Elevate your brand with a stunning identity that leaves a lasting impression

Questionnaires

To kick off the process, the FoxPath Team will send out stakeholder questionnaires to gather insights from all key stakeholders. These questionnaires will help us understand the internal perspective of the brand’s current state and future direction.

Brand Workshop

We will host a 2 to 3-hour video call workshop to present our findings from the stakeholder questionnaires and initial research. During this session, we’ll explore themes related to current and potential brand positioning, unique selling points, personality, and identity.

Brand Strategy

Using the insights gathered, the FoxPath Team will develop a cohesive and differentiated brand position. This will include the 'Big Idea' as the essence of the brand, identifying unique selling propositions, and articulating your mission, vision, and values.

Tone of Voice

We will work on developing the brand voice and story, focusing on brand personality, voice pillars, vocabulary, and application guides. Both the strategy and tone of voice will be included in the online brand guidelines.

Logo & Icon Design

Whether we are modernizing the existing logo, refreshing it, or starting anew, the FoxPath Team will design logos and icons with meaningful concepts. Your logo will position you effectively in the industry and provide a strong point of differentiation.

Visual Identity

Following logo and icon design, we will explore broader identity concepts, including color palettes, typography, layout styles, and brand visuals across three distinct concept routes. These will be compiled into a document for presentation to key stakeholders.

Brand Guidelines

The brand positioning, tone of voice, and identity will be compiled into an online brand guidelines document. This will be easy to update and include downloadable assets. This document will serve as your guide for maintaining a consistent identity moving forward.